Welcome to Aayat Silver
Aayat isn’t just a brand — it’s a feeling, a space where nostalgia meets purpose.
Through our handcrafted jewellery, we hope to spark joy, revive core memories, and remind you of the beauty that lives in everyday design.
Welcome to our little cult of creation
Our Peculiar Things
With Aayat, we are two artisans on a mission to reconnect humans with culture — and to reimagine what the craft economy can look like in a post-pandemic world.
Our vision is simple yet profound:
to rebuild a small, conscious community that celebrates artistry, craftsmanship, and the people behind it.
Over time, we’ve watched so many beautiful souls join this tiny, joy-filled cult of creativity — and it only feels right to reintroduce ourselves.
Rooted in Simplicity
Minimal. Timeless. Effortless.
Each curve is hand-forged to remind you that elegance doesn’t need to shout — it whispers through simplicity.
Stories in Silver
Every Aayat piece carries a piece of our heritage.
This handcrafted pendant celebrates the art of detail — where tradition meets design thinking to create a form that lasts, both in style and sentiment.
Crafted to Connect
Inspired by the bonds we build, this design represents continuity and connection — the endless loop of love, identity, and belonging.
Wear it as a symbol of your own story, intertwined with ours.
With Aayat, I wanted to create more than just handcrafted jewellery — I wanted to create a feeling. I’ve always believed that design is not limited to grand gestures — it exists quietly in the “everyday things” we touch, wear, and live with. Jewellery, for me, is one such design — a form that holds memory, emotion, and purpose all at once.
Through Aayat, we’re trying to reconnect people with culture, with the sense of belonging that handmade craft carries.
Founder, Aayat
Meet The Founders
Founder
I’m Dr. Bushra Kureshi Khan — a Design Thinking and Strategy Professor with a deep love for creativity, connection, and conscious craftsmanship.
At 29, I’m endlessly grateful to be living a life where dreams, design, and purpose beautifully intertwine.Taking inspiration from everyday life, I see jewellery as the “Design of Everyday Things” — something that carries emotion, culture, and meaning within its form.
It’s more than adornment; it’s storytelling through design.
Co-Founder
I’m Shoeb Iqbal Khan, a product designer and an educator who’s spent over 8 years diving deep into design exploration.
Taking inspiration from the Indian concept of ‘Jugaad’ (our creative way of problem-solving), I’m on a mission to bring a slice of Indian-ness to contemporary design styles.